LB Research is a brand new facility that makes available to companies and market research institutes different marketing tools and a comfortable space, equipped to suit the different needs of the client.
A Focus Group facility with an observation room equipped with a one-way mirror and audio+video recording equipment. Our meeting room can accommodate up to 10 respondents, in addition to the moderator and the recorder.
FocusVision (R) or other streaming platform.
A kitchen corner for the preparation of foods and beverages to be tested.
A CATI-CAWI-CAPI platform equipped with 30 telephone workstations spread over two locations in Milan. Proprietary software for data processing in the usual double-entry statistical tables with Excel output.